Press campaign, communication campaign

An effective press campaign, specifically targeted to a vertical market

Programme Vertical 3/5/10

The Vertical Program addresses the needs of companies working in a specific sector that aim to target a focused press group. This program is applied to a minimum of three American or European countries and concentrates on seven key publications per country.

  Vertical 3 : 3 countries of your choice

  Vertical 5 : 5 countries of your choice

  Vertical 10 : 10 countries of your choice

Why choose this program ?

- You need an effective press campaign, specifically targeted to a vertical market, which features a limited number of publications per country

- You would like an American based PR consultant to manage your European PR team

- You would like a press relations program that is run by highly qualified PR consultants

- You are looking for one, unique partner to effectively coordinate your communication program across America and Europe

Complementary services include:

An upgrade to include additional countries or publications.

Contact us to outline your objectives, expectations, timeframe and budget, country by country. Based on the information you provide, we will offer you a solution that is specially adapted to meet your company needs.

What does this program offer ?

Your dedicated Open2America Team Leader (Account Manager), supported by the Open2Europe press relations team, will oversee the following tasks in Europe:

  • Preparing and updating of your press material
  • Creating / localizing / diffusion of press releases to the seven key publications selected
  • Identifying, drafting and pitching of suitable client case studies
  • Following-up with seven key publications per country (product loans/interviews/ monitor for editorial comment opportunities)
  • Monitoring press and collecting coverage / compiling a monthly press book
  • Maintaining daily contact with you
  • Organizing a monthly meeting or conference call with the team
Retour

Open2Europe +33 (0) 1 55 02 14 55 – contact@open2europe.com – Open2America +1 403-802-1167 – contact@open2america.com

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